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10 Best Buffer Alternatives in 2026 (With Real Pricing)

· ·13 min read

10 Best Buffer Alternatives in 2026: the pricing pages of Later, Publer, Postiz, Buffer, SocialBee and Sendible behind the PostPost.ai homepage

Buffer is one of the simplest ways to schedule social posts, and it gets expensive once you add channels or a second person. Every channel is billed separately, and a teammate means moving every channel to the Team plan at twice the rate.

This guide compares ten Buffer alternatives and says who each one suits. Every price was read off the vendor’s own pricing page on 24 or 25 September 2026, and each entry has a screenshot of that page. We make PostPost.ai, which is one of the ten; we say where the others beat it.

On this page: At a glance · Why people switch · The 10 alternatives · Pricing compared · How to choose · FAQ

Best Buffer alternatives at a glance

Tool Best for Starts at (monthly billing) Priced by Free plan Users on the entry plan
PostPost.ai Businesses with nobody to write the posts $29 Brand No, 7-day trial Unlimited
Publer The lowest paid price $5 Social account Yes, 3 accounts 1, extra members paid
Postiz Many channels at a flat price $29 Channel count No 1
SocialBee Evergreen posts on repeat $29 Profile count No 1
Zoho Social The cheapest paid suite £8 (annual) Brand Yes, 1 brand 1
Later Instagram visual planning $25 Social set No 1
Metricool Analytics and reports $25 Brand Yes, 1 brand 1
SocialPilot Agencies with many accounts $30 Social account No 1
Planable Teams that need approval $39 per workspace Workspace First 50 posts Unlimited
Sendible Teams that want unlimited users $35 Workspace No Unlimited
Buffer Simple scheduling, a few channels $6 per channel Channel Yes, 3 channels 1

Zoho Social’s page showed us pounds and euros only, so its row is in pounds. Annual billing is cheaper at every tool here, usually by 15% to 33%.

What Buffer costs in 2026

Buffer charges by channel: every account you connect is one channel, billed on its own.

Plan Monthly, per channel Annual, per channel per month Users What it adds
Free $0, up to 3 channels $0 1 10 scheduled posts per channel, community inbox
Essentials $6 $5 1 Unlimited scheduled posts, analytics, hashtag manager
Team $12 $10 Unlimited Access levels and approval workflows

The community inbox is on every plan, Free included. Essentials cannot hold a second person, so a team of two starts on Team. There is a 14-day trial on both paid plans.

Buffer's pricing page on monthly billing: Free for three channels, Essentials at $6 and Team at $12 per channel
Buffer's pricing page, monthly billing, 24 September 2026.

Why people are switching from Buffer

Four reasons come up in almost every guide ranking for this search.

  1. Every channel adds to the bill. Five channels on Essentials are $30 a month, ten are $60.
  2. A second person doubles it. Essentials is one user, so a teammate means Team at $12 a channel.
  3. The free plan is small. Three channels and 10 scheduled posts per channel at a time.
  4. It does not write the posts. Buffer’s AI assistant helps inside the composer, and the ideas and the writing are still yours.

How we chose these alternatives

We started from the tools named by the pages ranking highest for “Buffer alternatives” and kept the ten a Buffer user would realistically move to, plus our own product.

For each one we read the pricing page, set any calculator to realistic numbers, took a screenshot and noted the date. We did not rely on review sites for prices, because they go stale quickly.

The 10 best Buffer alternatives

1. PostPost.ai

Best for: small businesses where nobody has time to write the posts.

PostPost.ai starts from your website instead of an empty queue. It reads the site, builds a brand kit from it (services, prices, tone, colours, logo) and writes a week of posts for each channel, with images to match. You review and approve every post before it goes out.

A week of generated posts in PostPost.ai with one draft open for review and approval

Key features

  • Posts, carousels and images written from your own website
  • One calendar for Instagram, Facebook, Threads, X, TikTok, YouTube, LinkedIn, Telegram, Google Business Profile, Bluesky and Pinterest
  • Comments and DMs in one inbox, and analytics, on every plan
  • Unlimited team seats on every plan

Pricing: Starter is $29 a month ($290 a year) for one brand on three channels and about 30 posts. Business is $59 a month ($590 a year) with no channel cap and about 60 posts. Pro is $149 for three brands and Studio $299 for ten. There is a 7-day trial, and you can see your first posts before entering a card.

Pros

  • Writes the posts, which none of the other nine do
  • No per-seat or per-channel charges

Cons

  • No free plan, and no link-in-bio page
  • Needs a website to read; without one there is nothing to build from
  • DMs come in from Facebook and Instagram only

“We were spending 4–5 hours a week on Instagram posts alone. I had to employ someone — separate images, separate text, then load it into every channel. Now it takes me 15 minutes for the whole week.” — 2VP.Uk, design and build contractor, London

Paste your website and see the week it writes.

2. Publer

Best for: the lowest paid price that still covers most networks.

Publer prices each social account separately, like Buffer, but for less. It adds automation Buffer does not have: RSS feeds, recycling of old posts and bulk scheduling.

Key features

  • Bulk scheduling, RSS automations and post recycling
  • Link in bio through Linkie
  • Telegram, Bluesky, Mastodon and Google Business Profile

Pricing: Professional starts at $5 a month for one account and Business at $10, on monthly billing. Five accounts cost $20 on Professional or $35 on Business. Annual billing saves 20%. The free plan covers 3 accounts, without X.

Pros

  • Cheaper than Buffer at every channel count we tried
  • Extra team members cost $2 each on Professional, not a new plan

Cons

  • No social inbox
  • Analytics and best posting times need Business
Publer's pricing page with a calculator by social accounts and team members
Publer's pricing page, 24 September 2026. The page served pounds; we quote the dollar figure it prints underneath.

3. Postiz

Best for: someone with many channels who wants one flat price.

Postiz charges by how many channels you connect, in large steps, so ten channels cost the same as five on the next plan up. It is also open source, which is the reason some people pick it.

Key features

  • Plans from 5 to 100 channels, with unlimited posts
  • Unlimited team members from the Team plan
  • Short AI videos on every plan, AI images from Team

Pricing: Standard $29 a month for 5 channels and one person. Team $39 for 10 channels, Pro $49 for 30 and Ultimate $99 for 100, all with unlimited team members. Yearly billing brings them to $23, $31, $39 and $79 a month.

Pros

  • Ten channels and a team for $39
  • The price does not move with every account you add

Cons

  • Standard has no team members at all
  • Channels come in big steps: the 11th channel moves you from $39 to $49
Postiz's pricing page: Standard at $29, Team at $39, Pro at $49 and Ultimate at $99 a month
Postiz's pricing page, monthly billing, 25 September 2026.

4. SocialBee

Best for: one person who wants a queue that refills itself.

SocialBee sorts posts into content categories and recycles the evergreen ones on a schedule. That keeps a calendar busy with less new writing each week than Buffer’s queue.

Key features

  • Content categories with automatic recycling
  • X, Bluesky and Google Business Profile on every plan
  • Post approval from the Accelerate plan

Pricing: Bootstrap $29 a month for 5 profiles, Accelerate $49 for 10, Pro $99 for 25 profiles and 3 users ($290, $490 and $990 a year). An extra user is $10 a month. 14-day trial.

Pros

  • Recycling keeps a small business posting between new ideas
  • Five profiles and every network on the entry plan

Cons

  • The first two plans are single-user
  • More expensive than Buffer for one person with few channels
SocialBee's pricing page: Bootstrap, Accelerate and Pro on annual billing, one user on the first two
SocialBee's pricing page, annual billing, 24 September 2026.

5. Zoho Social

Best for: the cheapest paid plan that is still a full suite.

Zoho Social prices by brand, and one brand holds up to 14 channels on the entry plan. If you already use Zoho’s CRM, the integration is the reason to choose it.

Key features

  • 14 to 16 channels per brand
  • The social inbox from the Premium plan
  • Zoho CRM integration

Pricing: Standard £8, Professional £22 and Premium £35 a month on annual billing, each for one brand. Standard and Professional include one team member and Premium three. Extra brands are £12 to £15 and extra members £8. The free plan covers one brand and 6 channels. 15-day trial. The page showed us pounds and euros only.

Pros

  • The lowest paid price here for a whole brand
  • A free plan with six channels

Cons

  • The inbox starts on Premium
  • Priced in pounds or euros for us, so compare carefully
Zoho Social's pricing page: Free, Standard at £8, Professional at £22 and Premium at £35 a month on annual billing
Zoho Social's pricing page, annual billing, 25 September 2026. The page served pounds.

6. Later

Best for: Instagram-first businesses that plan the feed visually.

Later’s visual planner and link-in-bio page are the best of this list for Instagram. It prices by social set, one profile on each network it supports, so one set is one brand.

Key features

  • Visual Instagram grid planner
  • Link in bio and UGC collection
  • Snapchat, which almost nothing else here supports

Pricing: Starter $25 a month ($18.75 annually) for one social set and one user. Growth $50 ($37.50) for two sets and two users, where the inbox and approvals start. Scale $110 ($82.50) for six sets.

Pros

  • The best Instagram planning here
  • One set covers all its networks for one brand

Cons

  • No X, no Google Business Profile
  • Starter holds one user and 30 posts per profile a month, with no add-ons
Later's pricing page on monthly billing: Starter at $25, Growth at $50 and Scale at $110 a month
Later's pricing page, monthly billing, 24 September 2026.

7. Metricool

Best for: people who care most about analytics and reports.

Metricool’s analytics go further than Buffer’s at a similar price: competitors, ads and unlimited history from the first paid plan.

Key features

  • Analytics with unlimited history and competitor tracking
  • Up to 5 brands on the entry plan
  • Link in bio pages

Pricing: Free covers one brand, without LinkedIn or X. Starter $25 a month ($20 annually) for up to 5 brands. Advanced $67 ($53) for 15 brands, with team management and approvals. X is an add-on at $10 a month per account.

Pros

  • The best reporting for the price
  • Several brands on one plan

Cons

  • X costs extra per account
  • A second person needs Advanced
Metricool's pricing page: Free, Starter from $20 and Advanced from $53 on annual billing
Metricool's pricing page, annual billing, 24 September 2026.

8. SocialPilot

Best for: agencies that manage many accounts on a budget.

SocialPilot gives more accounts and users per dollar than Buffer’s Team plan once you pass a handful of channels.

Key features

  • Social inbox and manager approval from Standard
  • Client approval and free client seats from Premium
  • X, Google Business Profile and Bluesky included

Pricing: Essentials $30 a month for 7 accounts and 1 user. Standard $50 for 15 accounts and 3 users. Premium $100 for 25 accounts and 6 users. Ultimate $200 for 50 accounts and unlimited users. Annual billing saves 15%. 14-day trial.

Pros

  • Fifteen accounts and three people for $50
  • Extra accounts are $4, extra users $5

Cons

  • Essentials has no inbox, analytics or approvals
  • More than a solo Buffer user needs
SocialPilot's pricing page: Essentials, Standard, Premium and Ultimate with accounts and users per plan
SocialPilot's pricing page, 24 September 2026. The page served pounds; dollar prices are from SocialPilot's own pricing file.

9. Planable

Best for: teams and agencies whose posts need approval before they go out.

Planable is built around approval. A client or manager sees the post as it will look, comments on it and approves it, and users are unlimited on every plan.

Key features

  • Approval workflows, from optional to multi-level
  • Feed and calendar views, and a grid view on Pro
  • Unlimited users on every plan

Pricing: Basic $39 per workspace a month with 4 social pages; Pro $59 with 10. Annual billing is $33 and $49. Analytics ($14) and the inbox ($9) are add-ons per workspace. The first 50 posts are free.

Pros

  • The best approval flow here
  • Reviewers cost nothing

Cons

  • Basic publishes one post to X per 24 hours
  • Analytics and the inbox cost extra
Planable's pricing page on annual billing: Basic at $33 and Pro at $49 per workspace
Planable's pricing page, annual billing, 24 September 2026. Monthly billing is $39 and $59.

10. Sendible

Best for: teams that do not want to pay per person or per channel.

Sendible includes unlimited users on every plan and puts the inbox on the entry plan. A workspace, usually one per brand, holds six social profiles.

Key features

  • Unlimited users on all plans
  • Monitoring and replying from Core
  • Assignment and approvals from Plus

Pricing: Core $35 a month for 1 workspace and 6 profiles. Plus $99 for 3 workspaces and 18 profiles. Premium $199, Elite $299 and Enterprise $750 for more. 14-day trial, no card.

Pros

  • A team of any size for $35
  • Inbox on the cheapest plan

Cons

  • A seventh network needs a second workspace
  • Sendible’s own FAQ says it does not answer Instagram DMs
Sendible's pricing page: Core at $35 a month, headlined "Unlimited users on all plans"
Sendible's pricing page, US dollars, 24 September 2026.

Buffer vs the alternatives: pricing compared

Here is one typical Buffer setup priced at every tool: one brand on Instagram, Facebook, TikTok, LinkedIn and X, for one person and for two.

Tool One person Two people
Publer $20 $22
Zoho Social £8 (annual) £30 (annual)
Later $25 $50
Metricool $25 + $10 for X $67 + $10 for X
Postiz $29 $39
SocialBee $29 $99
Buffer $30 $60
SocialPilot $30 $50
Sendible $35 $35
PostPost.ai $59 $59
Planable $59 $59

Monthly billing unless marked. Later has no X, so its rows cover the other four networks. For one person, Buffer sits in the middle; the second person is what moves it up the list.

Your own setup is probably different. Set it below: each tool is priced for it, with our estimate of the hours a week it leaves you.

What would you pay?

Set your setup and every tool in this article is priced for it.

Billing

Cheapest subscription

Publer $16

Best value with your time

PostPost.ai $51

Subscriptions over a year

$192 – $3,564

  1. 1

    Publer Professional

    $16

    3 accounts and 3 people; analytics need Business

    ≈ 2.6 h a week of your time (AI captions, an image editor, no recycling) · $241 with it

  2. 2

    PostPost.ai Starter

    $29

    Writes the posts 1 brand, unlimited seats

    ≈ 15 min a week of your time (writes, designs and adapts the posts; you review them) · $51 with it

  3. 3

    Planoly Growth + 1 extra user

    $33

    2 social sets and 2 users included

    ≈ 3 h a week of your time (AI captions, no image editor, no recycling) · $293 with it

  4. 4

    Sendible Core

    $35

    1 × 6 profiles, unlimited users

    ≈ 2.6 h a week of your time (AI captions, an image editor, no recycling) · $260 with it

  5. 5

    Buffer Team

    $36

    3 × $12 per channel, unlimited users

    ≈ 2.6 h a week of your time (AI captions, an image editor, no recycling) · $261 with it

  6. 6

    Planable Basic

    $39

    1 workspace, 4 pages each, unlimited users

    ≈ 1.8 h a week of your time (AI captions, an image editor, recycles old posts) · $195 with it

  7. 7

    Postiz Team

    $39

    Up to 10 channels, unlimited team members

    ≈ 2.6 h a week of your time (AI captions, an image editor, no recycling) · $264 with it

  8. 8

    SocialPilot Standard

    $50

    15 accounts and 3 users included

    ≈ 1.8 h a week of your time (AI captions, an image editor, recycles old posts) · $206 with it

  9. 9

    Later Growth + 1 extra user

    $55

    2 social sets and 2 users included

    ≈ 3 h a week of your time (AI captions, no image editor, no recycling) · $315 with it

  10. 10

    Metricool Advanced

    $67

    Up to 15 brands, team members

    ≈ 2.6 h a week of your time (AI captions, an image editor, no recycling) · $292 with it

  11. 11

    SocialBee Pro

    $99

    25 profiles, 3 users included

    ≈ 1.8 h a week of your time (AI captions, an image editor, recycles old posts) · $255 with it

  12. 12

    Statusbrew Standard

    $129

    3 users, 10 profiles; annual billing, the only rate its page shows

    ≈ 3.7 h a week of your time (no AI writing, no image editor, no recycling) · $450 with it

  13. 13

    Agorapulse Standard

    $297

    3 users × $99, 10 profiles

    ≈ 2.6 h a week of your time (AI captions, an image editor, no recycling) · $522 with it

  14. 14

    Sprout Social Essentials

    $297

    3 seats, 5 profiles, publishing only (no inbox)

    ≈ 3 h a week of your time (AI captions, no image editor, no recycling) · $557 with it

Prices per month, billed monthly, read off each vendor's own pricing page on 24 September 2026. Add-ons are not included. Time is our estimate, not a measurement: 5 posts a week per brand; writing 20 min a post (12 with AI captions), a picture 15 min (10 with an image editor), 3 min per channel to adapt, 30% fewer new posts with recycling; 3 min a post to review on PostPost.ai. Priced at $20 an hour, the Upwork median for social media work.

How to choose the right Buffer alternative

Start from the reason you are leaving, because the right replacement depends on it more than on price.

  • You want the same thing for less: Publer.
  • You have many channels: Postiz or SocialPilot.
  • A second or third person needs access: Sendible, or Planable if they approve posts.
  • You want the queue to refill itself: SocialBee.
  • Instagram is most of your work: Later.
  • You report to someone: Metricool.
  • You already use Zoho: Zoho Social.
  • You run a business and nobody has time to write the posts: PostPost.ai.

FAQ

Is there a free version of Buffer?

Yes. Buffer’s free plan covers 3 channels and one user, with 10 scheduled posts per channel at a time and the community inbox.

Which is better, Buffer or Postiz?

Buffer is simpler and has a free plan. Postiz is cheaper once you connect many channels or add a team: $39 a month covers 10 channels and unlimited team members, where Buffer Team costs $120 for 10 channels.

What are some apps similar to Buffer?

Publer is the closest in how it works, for less money. SocialPilot, Sendible and Postiz are similar schedulers built for more accounts or larger teams.

What is the best free social media scheduler?

Buffer’s free plan (3 channels) and Publer’s (3 accounts, without X) are the most usable. Zoho Social and Metricool also have free plans for one brand.

Can I move my scheduled posts from Buffer?

None of these tools imports another tool’s queue. Let your Buffer queue run out while you set up the new tool, then cancel.

Pick the tool that fits how you work

If you only need a cheaper scheduler, Publer is the closest swap for Buffer. For a team, choose between Sendible, Planable and SocialPilot by how you handle approvals and replies.

If you run a business and the real problem is finding time to write posts, paste your website into PostPost.ai and see the week it writes for you.

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